Kind of surprising that the article doesn't mention the profits and sway that Big Tech has to afford the approaches he describes. Borrow money very cheaply, buy back stock, profit from higher stock price. As well, Big Tech has market power (not necessarily monopoly) to allow for a lot of flexibility in deadlines.
I have run BOINC on my own computers for about 20 years. I really like it because it always properly steps out of the way whenever the computer is being used for something else (including config to do that when simply other processes need more resource), and because it's cross-platform.