If you’re talking about indie game developers, the way to go is to sponsor popular Twitch streamers and YouTube producers. If you know who these content creators are, you know a great deal about the tastes of their audience without having any identifying information from the audience itself.
If you write a game that the streamer/producer really enjoys, they might even continue to play your game after the sponsorship ends. This is the dream scenario because it’s free advertising that can sustain your game long term. These content creators can also provide a lot of valuable feedback because they tend to become experts at your game over a long period of time.
There was a great article in Wired recently about NPO’s efforts in the space. Unfortunately it’s not available as a service and is only an internal platform but there is definitely a model ripe for working on there.
If you ever need connections with people in FinTech in Africa (Nigeria specifically) I can intro you to people as I know a lot of people in the ecosystem. Also keen to learn more about what you're building.
I'm based in London, UK and currently working on idea for a fintech for gig workers. The idea is to be the aggregrator for gig workers and have a marketplace where we partner with the likes of credit unions for loans/savings products for example. I'm currently doing customer development and revamping the website based on the interviews so far.
Still doing this part-time as I have a day job as a Data Scientist at a UK Fintech Alt Lender. Although I have technical skills (I can code python), they aren't that great and I'm looking to partner with someone technical.
I see a big opporunity for this so very likely to go the VC route rather than the Indie route.
If anyone is interested please shoot me an email freddie@earnedit.co.uk.
> look at a list of the companies for the past few YC batches... there are some absolutely ridiculous ideas, most of these companies will fail miserably and would NEVER have been seeded during a recession
Out of curiosity, what is the problem with people trying "ridiculous' ideas? Airbnb and Uber were considered ridiculous at the time and look how that turned out. Sometimes ridiculous ideas can turn to fantastic companies that add economic value to the world. The opportunity cost of not chasing these ridiculous ideas is worse than otherwise if you ask me.
Been a UK user of the Emma app and it is indeed one of the best financial apps out there (as a personal finance nerd, trust me I've tried them all). However, i'm still not sold on Emma Pro and hope you can improve my perceived value of it by adding more features relevant to me soon.
This just seems to me like it'll cause unnecessary distraction at work, shouldn't we be focusing on trying to create a deep work friendly environment for employees instead?
Out of curiosity, can you give examples of privacy friendly ads that indie devs can use?